I'm Eva Minkoff, founder of Bold Being, and I believe healthcare's biggest transformations happen when leaders dare to be both bold and human.

I've lived this truth from multiple perspectives—as someone navigating chronic illness for over 20 years and as a physician's wife since early in his residency.

As a patient, I experienced the system first as someone searching for answers, then grew into an advocate creating communities for others like me.

Through my marriage to a physician, I've witnessed the profound dedication and daily (unrelenting) pressures facing healthcare providers.

This dual perspective has shown me healthcare's full, front-line story—its challenges, its potential, and most importantly, where transformation is possible.

My career path naturally evolved to understand healthcare from every angle—spanning health tech, clinic management, community leadership, and running my own practice as a nutritionist and trainer.

Through building and leading communities for patients, clinicians, and healthcare leaders, I've heard thousands of stories that revealed a powerful truth:

The most impactful leaders aren't just the ones with the best strategies or unrelenting tenacity —they're the ones who dare to be vulnerable, make conscious choices, and lead from their most authentic selves.

But I discovered something else along this journey: my deepest passion wasn't just in being part of healthcare transformation—it was in supporting bold leaders to unlock their full potential and make an even bigger impact.

This realization shifted everything for me.

After experiencing the power of coaching myself for nearly a decade with a master coach, I uncovered my own authentic nature and superpowers, and finally understood where I could truly make a difference.

This insight led me to develop the ‘Bold Key’ Framework—a methodology born from observing that extraordinary leaders master three essential connections: to themselves, to others, and to their deeper purpose. When leaders align these connections, they transform challenges into opportunities for unprecedented impact.

That's what Bold Being is all about—creating a space where leaders can embrace their true selves and lead from a place of connection, courage, and clarity.

It's where vulnerability becomes a strength, where conscious choice replaces reactive patterns, and where authentic leadership creates extraordinary results.

My clients are bold thinkers and doers who are committed to creating real transformation in healthcare.

They understand that true agency comes from aligning who they are with how they lead—and that this alignment is the key to creating lasting change.

Whether through one-on-one coaching or team transformation, I help healthcare leaders access and wield their authentic power.

Because when you lead from who you truly are, your impact knows no bounds.

When I'm not working with leaders like you, you can find me exploring the world with my family, diving into creative projects, or connecting with new people who inspire me.

Let's unlock your bold leadership potential and create the kind of healthcare that honors the human in all of us—patients, providers, and leaders alike.

Because when we lead with both courage and connection, extraordinary transformation becomes possible.